My time at Busey Bank has allowed me to continue building on existing skills and build new ones through the creation of logos, internal and external graphics, and motion graphics. These are just a few snippets of what I've had the opportunity to work on!
LOGOS
Canyata is a yearly event for both associates and clients at the Canyata Golf Club in northern Illinois. This campaign required a logo, Save the Dates and invitations. The logo was also used on trophies and plaques for the participants.
Busey Bank started two co-ed volleyball teams at the local park district for the 2023 season, and I was given the opportunity to create logos jerseys for both of the teams.
MOTION DESIGN
Every year, Busey features the associate with the most volunteer hours logged as the Volunteer of the Year. This campaign runs on all social media channels, the company intranet and on video screens in conference rooms and branches across the company. As the look has been updated since last year, I was given the chance to create an updated video.
Busey's social media channels have historically been static images so we set out to make it more visually appealing by adding some motion graphics to the mix. I had the chance to work on the animation for these two campaigns—Shred Day and the Fuel Your Summer Giveaway.
EVENT BRANDING
Transform is Busey's bi-yearly conference for upper-level leadership. During this conference, leaders from across the footprint gather to network, learn new skills from event speakers, and hear about upcoming changes directly from the President and CEO. I was given the opportunity to design all of the collateral for the event and attend as a photographer to capture photos of the event for documentation and future use.
